January 30, 2023

‘Tenet’ to play at Los Angeles area drive-ins after mediocre opening

  • “Tenet” will play at some drive-in theaters in the Los Angeles area this weekend, Warner Bros. confirmed.
  • Warner Bros. had inititally mandated that the movie not play at drive-ins where traditional indoor theaters were not open.
  • But the drive-ins are in the proximity of Orange County, which was greenlit to open indoor theaters this week. 
  • Visit Business Insider’s homepage for more stories.

After a mediocre opening weekend at the domestic box office, Warner Bros.’ “Tenet” will play at some drive-in theaters in the Los Angeles area. 

The new Christopher Nolan movie will play at five drive-ins in the area this weekend, Warner Bros. confirmed to Business Insider. Warner Bros. had mandated that “Tenet” only play in drive-in theaters where traditional indoor theaters were open. Theaters in Los Angeles remain closed due to the coronavirus pandemic, but theaters in Orange County were greenlit to open this week. Warner Bros. said that the drive-ins are within the proximity.

“Tenet” finally opened to a tepid response from audiences in the US over the Labor Day weekend, making $20.2 million domestically, which includes Canada. That’s not a disastrous outcome given the circumstances of the pandemic, in which some regions are still closed throughout the country, including New York, and those open have limited seating capacity. 

But it’s also not a celebratory outcome give that “Tenet” cost $200 million to produce and audiences don’t seem in much of a hurry to return to indoor theaters. The top 10 venues over the weekend for “Unhinged,” which opened last month, were all drive-ins, according to Exhibitor Relations.

The good news is that “Tenet” is faring better internationally, and has crossed $150 million at the global box office. Warner Bros. and box-office analysts have said that the movie could fare better in the long run, as it will have little competition in cinemas as most other tentpole films have been delayed until next year.

Warner Bros. has two other big-budget releases slated for theaters this year, “Wonder Woman 1984” and “Dune,” but Deadline reported on Wednesday that the studio would likely delay both. 

Source Article